Wednesday 19 December 2012

58th Idea Filmfare Awards 2012

Media Release: Metropolitan Hotel and Spa, New Delhi, December 18, 2012
Movies are a religion in our country and film stars our demi-Gods. And every Friday, the followers increase by leaps and bounds. Our movies find appreciation worldwide with each passing day.ïme 2013, Indian cinema turns 100. A landmark year for the industry and moviegoers.ʄadasaheb Phalke, the Father  of Indian cinema directed and  produced the first movie ᒡja Harishchandra⠩n 1913.  PhalkeⳠinspiration came from an English film ᔨe Life and Passion of Christ⠡nd he too wanted to translate the lives of Indian Gods onto the screen.

Being the pioneer of film magazines and award ceremonies in India, Filmfare celebrates the glorious history of our films.  The Filmfare Awards have always been the gold standard to gauge excellence in cinema for the past 60 years.  The first award ceremony was held on March 21, 1954 at the Metro Cinema with five award categories Best Film, Best Director, Best Actor, Best Actress and Best Music Director.ࠔoday, we have 31 award categories.ࠔhe awards night remains the most sought after event of the film industry. ItⳠthe night when the biggest stars shine together. And this year, will be no different.ʼ/span>We are thrilled to announce that the 58th Idea Filmfare Awards 2012 will be held on January 20, 2013. Our association with  Idea, the title sponsor for the Awards, has grown from strength to strength over the last five years.
The 58th Idea Filmfare Awards for 2012 are all about commemorating the magic of the movies and paying tribute to unforgettable stars, films, songs, dialogue and celluloid memories.࠼/span>Gracing the occasion to announce the most anticipated award ceremony of 2013, was the recently turned Begum of Pataudi – Kareena Kapoor Khan along with Mr. Tarun Rai - Chief Executive Officer, Worldwide Media, the publishers of Filmfare magazine  and Mr. Rajat Mukarji, Chief Corporate Affairs Officer, Idea Cellular. Together they lit the lamp marking the start of yet another magical journey to honour Hindi cinemaⳠbest.
Commenting on the 58th Idea Filmfare Awards 2012, Mr Tarun Rai said, 㼯i>This is the 100th year of Indian cinema. And for 60 of these 100 years, Filmfare has chronicled and celebrated the immense talent of the Indian film industry. And has given away over 2500 Black Ladies to the stars of this industry. We are proud to say that there is no other Awards or magazine that has such a deep relationship with our film industry.伯span>

Extending their association to yet another magnificent year Mr. Rajat Mukarji said, ㉤eaⳠassociation with Filmfare is a special one. Just as ቤea Rings All India⬊Cinema and Music ring in every corner of the country.This is the 100th year of Indian cinema. And for 60 of these 100 years, Filmfare has chronicled and celebrated the immense talent of the Indian film industry. And has given away over 2500 Black Ladies to the stars of this industry. We are proud to say that there is no other Awards or magazine that has such a deep relationship with our film industry.

TARUN RAI༯span>CEO Worldwide Media༯span>This year, as Idea Filmfare Awards celebrate 100 golden years of Indian Cinema, our over 115 million users will yet again get an opportunity to experience the best in movie content and get access to exclusive Filmfare stories and updates on the mobile platform.䠠
The grand ceremony of the 58th Idea Filmfare Awards 2012 is scheduled for the 20th of January, 2013 at yrf Studios, Mumbai

About Worldwide Media:
Worldwide Media is a part of the Times Group, one of IndiaⳊlargest media and entertainment conglomerates and publishes Filmfare – IndiaⳠNo 1 entertainment magazine. Femina – the largest womenⳠmagazine in India, BBC TopGear, HELLO! GRAZIA, BBC GoodHomes, Lonely Planet, Home Trends, BBC Knowledge and the recently launched BBC GoodFood are other exciting titles of Worldwide Media.

About IDEA Cellular:
IDEA Cellular is IndiaⳊ3rd largest national mobile operator, with over 115 million subscribers. With traffic in excess of a billion minutes a day, Idea ranks among the Top 10 country operators in the world. Using the latest in technology, Idea provides world-class service delivery through the most extensive network of customer touch points. Idea is listed on the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE) in India.
IDEA Cellular is an Aditya Birla Group Company, India’s first truly multinational corporation. The group operates in 36 countries, and is anchored by more than 136,000 employees belonging to 42 nationalities. More information on the Company is available at: www.ideacellular.com and on the Group at: www.adityabirla.comࠠ .

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